Trách nhiệm
We are seeking a Marketing Manager with a proven track record in luxury products or services and/or high-end hospitality or healthcare marketing. The ideal candidate will be responsible for developing and executing a comprehensive marketing strategy to position The Joyful Nest as the premier choice for postpartum care in Vietnam. This role requires creativity, strategic thinking, and a deep understanding of the luxury and hospitality markets to elevate the brand and drive growth. You will be tasked with building brand awareness, engaging potential clients, and crafting compelling marketing campaigns that resonate with our target audience of high-net-worth individuals and new mothers seeking premium postpartum care services.
● Develop and implement a comprehensive marketing plan aligned with The Joyful Nest's mission, vision, and business objectives.
● Lead branding, advertising, and promotional campaigns to build brand awareness and attract potential clients within the luxury postpartum care market.
● Design and execute both digital and offline marketing strategies, including social media, SEO/SEM, email marketing, and events to engage with new and expecting mothers.
● Create and manage content across various channels, ensuring all marketing materials reflect the premium nature of the brand.
● Analyze market trends and customer insights to identify new opportunities for positioning The Joyful Nest as the leader in luxury postpartum care.
● Build partnerships with medical professionals, influencers, and premium brands to enhance brand visibility and reach.
● Organize exclusive events and workshops, including collaborations with luxury brands, to promote services to affluent mothers and their families.
● Oversee the design and production of all marketing collateral, including brochures, social media visuals, videos, and newsletters.
● Collaborate with the sales team to generate leads, manage client relationships, and optimize the customer experience.
● Manage marketing budgets and ensure efficient use of resources for maximum ROI.
● Monitor and report on the performance of marketing campaigns and adjust strategies to meet KPIs.
Yêu cầu
● Bachelor’s degree in Marketing, Business Administration, or related field.
● Minimum of 5 years of marketing experience, with at least 3 years in luxury product or hospitality marketing.
● Proven experience in creating successful marketing strategies for high-end brands or luxury services, particularly in the healthcare or hospitality industry.
● Strong understanding of digital marketing tools and platforms, including social media, email marketing, SEO, and content management.
● Experience with event planning, partnerships, and collaborations in the luxury or hospitality sectors.
● Excellent communication and copywriting skills, with the ability to craft messages that appeal to a premium audience.
● Strong project management skills, with the ability to multitask and meet deadlines in a fast-paced environment.
● Creative thinker with a passion for luxury branding and an eye for detail.
● Fluency in Vietnamese and English; proficiency in additional languages (e.g., Chinese) is a plus.
Quyền lợi
● Competitive salary (30-50VND million GROSS) and performance-based bonuses.
● Opportunity to work with a pioneering brand in Vietnam's postpartum care industry.
● Professional growth and career development opportunities in a dynamic, luxury-focused environment.
● Bepart of a supportive team dedicated to providing exceptional care to new mothers and their babies.
Phúc lợi
Địa điểm làm việc
Giới thiệu công ty
CÔNG TY TNHH MOMBY
Momby also extends its features to include fathers, and we're in the process of developing future versions that will involve grandparents and other family members to create a holistic support system. Through this inclusive approach, we aim to foster empathy, understanding, and collaboration within the family throughout the parenting journey.
Key features of the Momby app include:
* Health and Wellness Tracking: Personalized tools for tracking pregnancy and postpartum health.
* Expert Advice: Access to a network of doctors, nutritionists, and parenting experts who provide trusted guidance.
* Educational Content: A library of articles, videos, and online courses covering topics like pregnancy care, baby development, breastfeeding, and postpartum recovery.
* Community Support: A platform for parents to connect, share experiences, and learn from one another.
At Momby, we strive to innovate and continuously improve our offerings to provide parents with the best possible resources. We're passionate about supporting families and contributing to the well-being of mothers and their children
The Joyful Nest is a project co-founded by the founder of Momby.
The Joyful Nest is Vietnam’s premier luxury postpartum care service, committed to transforming the postpartum journey into a joyful, nurturing, and supportive experience for new mothers and their babies.
At The Joyful Nest, we aim to redefine postpartum care in Vietnam by setting a new benchmark in comfort, care, and holistic support for mothers during their most sensitive phase of recovery. Our comprehensive service model alleviates the burden of coordinating multiple providers, ensuring every aspect of a mother’s physical and emotional recovery is meticulously managed with the highest standards of care. Strategically located in District 7, Ho Chi Minh City, our flagship facility is nestled within a luxurious five-star residence, providing easy access to top-tier medical services.
Our all-inclusive care model offers a truly seamless experience, from custom nutrition plans crafted by renowned chefs to expert medical and lactation support, 24/7 professional infant care, and rejuvenating wellness services like postpartum massages, yoga, and relaxation therapies. Additionally, we foster a sense of community by facilitating activities that connect mothers, helping them build meaningful friendships and support networks during this precious time.
Mission, Vision, and Values:
* Vision:
To be the pioneer and leader in Vietnam’s luxury postpartum care industry, creating an environment where mothers feel fully supported, relaxed, and joyful throughout their recovery period. We strive to be the first choice for new mothers seeking a premium postpartum experience that is both luxurious and comprehensive.
* Mission:
To make the postpartum journey for mothers as joyful as possible by providing exceptional service in a nurturing, non-judgmental, and supportive environment. We focus on delivering care that helps mothers recover physically and emotionally while bonding with their newborns in comfort and peace.
* Core Values:
Compassion: Empathy-driven care that understands and addresses the unique needs of each mother and baby.
Excellence: Commitment to the highest standards of service, medical care, and comfort.
Empowerment: Supporting and respecting the choices of mothers and families.
Joy: Creating a joyful and memorable experience for every mother and baby.
Sustainability: Incorporating environmentally friendly practices to ensure a minimal ecological footprint.