Trách nhiệm
- Conduct market research and user analysis, develop marketing plans for Mobile App products.
- Focus on reaching highly engaged users by analyzing multi layers (campaigns, ad group, site id,..) to optimize ROAS and achieve KPI on revenue & profi.
- Work on big budget projects.
- Execute advertising campaigns on platforms such as Google Ads, Facebook Ads, TikTok Ads, Unity Ads.
- Analyze and evaluate advertising and product metrics, optimize advertising effectiveness, and drive high-quality user acquisition.
- Prepare reports on campaign performance and propose strategies to improve advertising and product performance.
- Generate creative ideas, edit videos, and create advertising images.
- Conduct A/B testing and continuous optimization to improve advertising effectiveness and increase customer purchases on the app.
Yêu cầu
- At least 2 years of experience in developing advertising campaigns on networks like Facebook Ads, Google Ads, TikTok Ads, Unity Ads.
- Experience with platforms such as Apple Search Ads, Facebook, Tiktok, Unity and Applovin is an advantage.
- Proficient in using analytical tools such as Google Analytics, etc.
- Preference will be given to candidates who are proficient in English or Chinese.
- Data analysis: Thorough understanding of relevant metrics in advertising campaigns across various channels such as CPM, CTR, CPC, CPI, CPA, CPP, etc., and understanding the logical relationships between these metrics.
- College/University graduate with a GPA of over 7.5 in mathematics or having attended advanced math courses is preferred.
Quyền lợi
- Salary: 100% salary during probation
- Performance bonus.
- MacBook is provided.
- Working hours: Monday to Friday (Morning: 9:00 AM - 12:00 PM; Afternoon: 1:30PM - 6:00PM).
- Insurance: Social insurance (BHXH), Health insurance (BHYT), Unemployment insurance (BHTN), and 12 annual leave days.
- Professional and dynamic working environment with friendly colleagues.
- Coffee, tea, snack bar everyday/Holiday, Tet, and birthday bonuses.
- Participation in bonding activities and team-building events.
Phúc lợi
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