KOL Marketing

我们正在寻找一位达人营销专员，负责Shopee、TikTok等电商平台的达人资源拓展与管理，通过达人营销推动销售增长。理想候选人需具备丰富的达人资源（包括头部电商达人、社交媒体KOL、直播带货达人等），能够围绕公司销售目标（如主推品销售放大、新品测试）制定达人营销策略并落地执行，对GMV和ROI负责。有Shopee & TikTok达人营销经验，熟悉电商达人玩法的优先考虑。至少1年以上相关经验，能够快速适应电商行业的快节奏环境。We are looking for a KOL Marketing Specialist to expand and manage influencer resources on Shopee, TikTok, and other e-commerce platforms, leveraging influencer marketing to drive sales growth. The ideal candidate should have strong connections with top-tier e-commerce influencers and social media KOLs, be able to develop and execute influencer marketing strategies...

• 语言要求: 英文或中文流利（听说读写），越南语加分；• 教育背景: 市场营销、广告、传媒、电子商务等相关专业本科及以上学历；• 工作经验: 至少1年以上达人营销、KOL合作或电商营销经验，有Shopee & TikTok达人投放经验者优先；• 达人资源: 拥有越南本地Shopee & TikTok头部电商达人、社交媒体KOL资源者优先；• 熟悉Shopee、TikTok等电商平台的达人营销玩法，了解各类达人合作模式；• 具备数据分析能力，能够基于达人端口的数据优化营销策略，提高ROI；• 具备谈判与沟通能力，能与达人、MCN机构建立长期稳定的合作关系；• 灵活应变，适应电商行业快节奏变化。• Language: Fluent in English or Chinese (listening, speaking, reading, and writing), Vietnamese is a plus.• Education: Bachelor’s degree or above in Marketing, Advertising, Media, E-commerce, or related fields.• Experience: At least 1 year of experience in influencer marketing, KOL partnerships, or e-commerce marketing. Experience in Shopee & TikTok...