Senior Digital Marketing

Job Description:• Develop and manage a comprehensive Digital Marketing strategy for the mobile app• Build and implement multi-channel performance marketing campaigns to grow key application metrics• Design and deploy A/B testing experiments to optimize conversion rate and user experience• Manage marketing budget and optimize ROI for advertising channels• Collaborate with relevant departments to optimize...

• University graduate in Marketing, Communications or related fields• At least 3-5 years of experience in Digital Marketing• Experience working in e-commerce or fintech/banking is an advantage• Deep understanding of ASO, mobile user acquisition and retention strategies• Strength in implementing digital campaigns for apps (increasing new users, re-marketing, optimizing app metrics)• Deep knowledge of...